Logo of IndustRetail

97% Of B2b Marketers Use Linkedin – Is Your Company Page Generating The Brand Recognition To Bring In Leads?

B2B Marketers using LinkedIn to generate leads

LinkedIn has proven time and again to be an incredibly successful tool in B2B marketing campaigns. Are you utilizing your social media presence to its full potential?

Here are a few tidbits, courtesy of Salesintel, into demographics, usage, and marketing strategies for B2B marketers using LinkedIn:

1. 80% of B2B leads from social media come from LinkedIn

2. 87 million millennials use LinkedIn, and 11 million of those users are decision makers

3. 61 Million senior-level influencers use LinkedIn

4. One of the top uses on LinkedIn is Precise Lead Targeting

Check out Rivet|MRO’s Distributor Social services for more information on how we can help you start seeing some of the profitable results of being present on your social media channels!

Get Rivet | MRO in your inbox

Co-Op Marketing infographics