According to Vidyard, B2B Videos are becoming shorter and shorter. Statistics have shown that, if a video is less than a minute long, 68% of the audience will watch it all the way through. 87% of B2B video views are on desktop, whereas 13% take place on mobile phone. The most popular video types among businesses are: webinars, demos and social videos.
Click here to learn more about how businesses can leverage videos to increase marketing and sales efforts.
