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68% of B2B Video Viewers will Watch a 1- Minute Video to Completion

B2B Video viewers

According to Vidyard, B2B Videos are becoming shorter and shorter. Statistics have shown that, if a video is less than a minute long, 68% of the audience will watch it all the way through. 87% of B2B video views are on desktop, whereas 13% take place on mobile phone. The most popular video types among businesses are: webinars, demos and social videos.

Click here to learn more about how businesses can leverage videos to increase marketing and sales efforts.

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