Logo of IndustRetail

Buyers Prefer to Engage with Sales Reps for Complex Product Features, Special Prices and Specific Terms

Industrial buyers prefer to sales representatives to engage in products

One of the biggest costs of operating an industrial distributorship is the cost of your sales team. You have, no doubt, also heard how end users increasingly prefer to do product research online before engaging with your sellers. So here’s an article from Marketing Profs that will help you put your sellers in a better position to, you know, sell! (And don’t forget to call Rivet|MRO for help developing sales engagement tools that help them sell even more!)

Click here to learn more!

Get Rivet | MRO in your inbox

Co-Op Marketing infographics