Logo of IndustRetail

3 New LinkedIn Features To Better Establish Your Company Presence

LinkedIn features to establish company presence

Are you using your company LinkedIn to its full potential? Here are three new features of company LinkedIn pages and how you can benefit from using them to increase engagement, communication, and marketing tactics for your products or services.

1. Followers Analytics: The improved feature gives company pages access to see who is following them, and the ability to download follower data, which is an upgrade from the general demographics and cumulative information accessible before.

2. Events: The Events Tab will make events more easily accessible and promote interaction between company events and followers. LinkedIn is also introducing a registration system for public events and archiving past LinkedIn Live event videos.

3. My Company: A trusted space visible to company employees only, this feature acts as a collaborative space for employees and bulletin for company news. This feature will include company news, trending coworker content, and network suggested connections within the company.

Click here to see the full article by the Social Media Examiner to take your engagement and product or services marketing to the next level. Also, if you are looking to supercharge your distributorship’s social media presence, check out Distributor Social!

Get Rivet | MRO in your inbox

Co-Op Marketing infographics