At Rivet|MRO, email and social are often developed in tandem as part of the same campaign execution. When we build a promotion, launch a project, or support a supplier initiative, we write the emails and social posts together so the message stays consistent, recognizable, and easy for customers to absorb across channels.
Email delivers the details. Social reinforces the message, timing, and visibility. Together, they create repetition without redundancy. We grow your mindshare by supporting promotions, product launches, rebrands, events, and supplier-funded campaigns.
The most effective campaigns are built on top of Rivet-led projects, they’re grounded in real offers, real timelines, and real distributor goals — not filler content or standalone posts. Everything is aligned to supplier requirements, co-op eligibility, and the bigger picture of how the campaign is meant to perform.
We built a campaign just like this for Honda Power Equipment, helping drive a 300% increase in generator orders through a coordinated cross-channel promotion.
By the end of the campaign, generator orders had increased by 300% and sales for this generator had increased by 168.7%!
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