We Help Independent Distributors Grow

With Incredibly Effective
Co-op Marketing—and More!

Integrated Marketing Solutions
for Independent Distributors

An experienced Marketing Resource Organization focused exclusively on industrial/MRO., electrical, metalworking, cutting tool, building supply, and safety distributors.

Think of us as your go-to Co-op Marketing Resource for Distributors!

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Imagine...

Getting more customers, faster. larger customers, who buy more of what you sell. That’s what we do.

We’ll help you gain deeper insights and analytics into your customers and into the markets where you win disproportionately. Then we’ll help you exploit that knowledge and drive real growth.
As a leading provider of marketing for independent industrial and electrical distributors, Rivet|MRO is your go-to resource for targeted marketing initiatives and marketing leadership of industrial distributors. We are a marketing agency for independent distributors with all the tools you need to secure your place in the market. Contact us today to learn more or see below for additional detail about how we can help your industrial company.

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WWI Krupp Gunworks In Essen, Germany
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Co-op Maximizer

Bringing Out the Big Guns

We Make Maximizing MRO Co-op Funds Easy: Rivet|MRO has launched its proprietary Co|optimizer Co-op Maximizer to make it easy for your distributorship to maximize the co-op funds it has earned! Rivet|MRO’s risk-free Co|optimizer Co-op Maximizer program helps you grow your distributorship with free money from manufacturers. We do all the work, you secure your place in the market!

Riveting Marketing Services

Grabbing Your Customers' Attention

Marketing Resource Organization: Rivet|MRO will work with you as a marketing services firm to develop and deploy targeted marketing initiatives: direct marketing, sales collateral, sales and training videos, web content, sales promotion, advertising, trade shows, and more. We have all the tools you need to make marketing easy for independent distributors!

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Riveting Strategic Services

The Smart Way To Market

Marketing Consulting: You’ve got great products. You understand how to serve your customers. And you’re as operationally sound. But you need someone to establish a marketing strategy. Someone to create a plan, tell your story and build your team. Our strategic/analytical services are the ideal way to gear up marketing for your industrial company!

Riveting Co-op Marketing Case Studies

Good Mart Sample Box Design

+321%

GoodMart/RAB Sample Box was a Bright Idea!

3M Marketing Logo

+56%

3M’s Integrated Marketing Success

Martin Videos Strategy Boosts Web Traffic Case-Study

+35%

Martin’s Video Strategy Boosts Web Traffic

Peerless Supply, Inc. Samples Rivet

7.5:1 ROI

Peerless Supply Collateral Refresh Delivers 7.5:1 ROI

Using co-op marketing funds from Ames, Rivet|MRO created this cool and effective summer sales promotion.

+11%

Ames Co-Op Summer Promotion Boosts Sales with Rivet|MRO

Industrial Mil banner Of Free Lantern Flashlight

+18%

Industrial Mill & JPW Boost Sales 18% with Giveaway Promotion

Mid-State Supply sample catalog and calendar

+300%

Mid-State Supply Triples Co-op Budget with Rivet Strategy

Mid-State Supply Used Co-Op marketing funds to create this sample box—which drove incredible sales growth

50:1 ROI

Mid-State Supply Co-Op Sample Box Drives Strong Sales Growth

Richards' Products With Free Backpack On A Catalog

+100%

Increase in JET sales with targeted sales promotion

A&M Industrial Catalog Sample

32:1 ROI

ITW Digital Marketing Campaign Boosts Engagement & ROI

We want to help!

Ask us any Co-op marketing question, and we’ll respond within one business day!


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Co-Op Marketing infographics