Promotional Hats Have a Cost per Impression of Just 3/10ths of a Cent
The most recent study by the Advertising Specialty Institute showed that promotional products, like hats, offer some of the lowest cost-per-impression rates available to marketers. Since promotional items have long been a favorite of industrial distributors, this is excellent news! Also highly rated for cost-effective brand impressions: pens, t-shirts, polo shirts, pullovers & jackets, drinkware […]
66% of Internet Usage is Spent on Social Media
According to the Salesforce/Pardot Complete Guide to Social Media for B2B Marketers, two-thirds of all internet traffic is devoted to social media. Yet many distributors have no social media presence—or, perhaps even worse, a poorly managed one. Given the prevalence of social media, and the potential benefits of it, from increased leads and customer loyalty […]
December 2018 Manufacturing Jobs Increased by 32,000
According to the US Bureau of Labor Statistics, Manufacturing added 32,000 jobs in December. Most of the gain occurred in the durable goods component (+19,000), with job growth in fabricated metal products (+7,000) and in computer and electronic products (+4,000). Employment in the non-durable goods component also increased over the month (+13,000). Manufacturing employment increased […]
Just 6% of Industrial Distributors Consider Themselves High Marketing Performers
According to a recent MDM survey, only 6% of industrial distributors consider themselves to be “high performers” when it comes to marketing. 67.87% view themselves as moderate performers and 26.11 see themselves as under performers. The most important marketing vehicles to industrial distributors are, in order of importance: Email Search Engine Marketing Trade Shows Social […]
Manufacturing Industry Executives Predict 5.7% Growth in 2019
From MDM: Economic growth in the United States will continue in 2019, say the nation’s purchasing and supply management executives in the December 2018 Semiannual Economic Forecast. Expectations are for a continuation of the growth that began in mid-2009, as indicated in the monthly ISM Report On Business. The manufacturing sector is optimistic about growth in 2019, with revenues expected […]
Manufacturing Production Rose in October to the Highest Level in More than 10 Years
Manufacturing Production Rose in October to the Highest Level in More than 10 Years According to the National Association of Manufacturers, US manufacturing production rose by 0.3% in October 2018, reaching its highest level in more than 10 years. To learn more, click here.
Skills Gap Could Cost US Economy $2.5 Trillion over the Next Decade
According to Deloitte and the Manufacturing Institute, the US economy could lose up to $2.5 trillion over the next decade because of 2.4 million jobs going unfilled. Those jobs will go unfilled because of an anticipated lack of skilled workers. Read the Industry Week article (there is a link to the Deloitte study in the […]
Wholesale Trade Was up 8.9% in October; 31st-straight Month of Growth
According to ITR Economics, the wholesale trade sector is running 8.5% above last year. This is the 31st consecutive month of growth–and anything beyond 17 months is considered abnormal! So how long can this incredible trend last? Find out more by clicking here.
Producer Price Index Rises 0.6% in October; Largest Jump in 6 Years
According to MDM, The Producer Price Index for final demand increased 0.6 percent in October, the largest jump in six years, according to the U.S. Bureau of Labor Statistics. Final demand prices advanced 0.2 percent in September and declined 0.1 percent in August. On an unadjusted basis, the final demand index increased 2.9 percent for […]
October Manufacturing Employment Increased by 32,000 Jobs
According to Industrial Supply Magazine, factory employment increased by 32,000 in October, while the construction industry added 30,000 jobs. Most of the increase in manufacturing occurred in durable goods manufacturing, with a gain in transportation equipment (+10,000). Manufacturing has added 296,000 jobs over the year, largely in durable goods industries. Construction employment rose by 30,000 in October, […]
