E-Commerce is Changing the Ways how Industrial Distributors Interact with Buyers
Here’s some interesting research about eCommerce among industrial distributors from Apruve. 76% of end users think the biggest advantage of eCommerce is the ease of finding relevant product information. Additionally, 89% say digital commerce will drive growth. 42% of end users use mobile devices for purchases and half of buyers are millennials. 74% of B2B […]
Wholesale Distribution Forecasted to Grow by 2.4% in 2019, Then 4.4% in 2020
According to MDM, 2018 was a strong year for distributors’ revenue growth. Even though wholesale revenue growth is expected to slow this year and next, wholesale revenue is at the highest levels since 1999. This forecast is supported by some positive macro-economic trend–increased consumer confidence, growing employment and growing wages. Click here to learn more […]
3 Steps to Understand the Demographic of Your Website Visitors
According to Social Media Examiner, business owners can track their LinkedIn website visitors through LinkedIn Website Demographics, which is a free tool you can easily install on your LinkedIn business page. With the information that LinkedIn Website Demographics provides, industrial distributors can see whether their LinkedIn pages are attracting the right audience and create better […]
7 Spam Words to Avoid When Creating an Email Campaign
When a well-intended email goes into the spam mailbox, your brand’s reputation will be hurt seriously, and all the time and effort you put in creating the email will be wasted. According to Emma, you should be very cautious when using words like “dear friends,“ “click here,” “free,” “risk-free,” “great offer” etc. in your emails. […]
68% of B2B Video Viewers will Watch a 1- Minute Video to Completion
According to Vidyard, B2B Videos are becoming shorter and shorter. Statistics have shown that, if a video is less than a minute long, 68% of the audience will watch it all the way through. 87% of B2B video views are on desktop, whereas 13% take place on mobile phone. The most popular video types among […]
U.S. Cutting Tool Consumption Increased by 1.3% in April
According to the Cutting Tool Market Report (CTMR), cutting tool consumption in April was up 1.3 percent compared with March. And when compared with 2018, cutting tool consumption of 2019 is up 6.7 percent with a year-to-date total of $837.4 million. Moreover, according to the president of the U.S. Cutting Tool Institute (USCTI), despite the […]
Industrial Production of May is up 0.4% Compared to April
According to the Modern Distribution Management, May industrial production increased by 0.4% after falling 0.4% in April. Meanwhile, compared to May 2018, industrial production in May 2019 was 2% higher. Manufacturing output rose 0.2% in May, output of utilities rose 2.1%, and capacity utilization for manufacturing increased by 0.1%. Click here to see more subcategory […]
8 Tips to help you find cost-effective website design and SEO services
There are lots of website design and search engine optimization (SEO) services available to independent industrial distributors. When selecting which services to invest in, it is important to set up your program parameters from content creation to keyword research and SEO programming. There are also some warning signs to keep in mind. For example, organic […]
US Manufacturing Technology Orders Went up 7.3% in May
According to The Association For Manufacturing Technology (AMT), the manufacturing technology orders reached $378.4 million in May, a 7.3% increase over to April. More specifically, forming and fabricating technologies showed a 64.8% increase over April and 117% over May 2018. However, not all industries were growing. For example, medical equipment orders decreased by more than […]
5 Areas for Industrial Distributor Sellers to Focus on When Conducting Social Media Sales Research
Believe it or not, social media is actually a great place for industrial distributor sellers to do sales research! Here are just a few examples: LinkedIn allows you to connect with your professional contacts and follow their updates and ideas. Twitter allows you to follow relevant industry trends and participate in pertinent conversations. Whereas, Facebook […]
